The Strategist Behind Multi-Seven-Figure Service Businesses.
The Strategist Behind Multi Seven-Figure Service Businesses.
Oliver Pestalozzi is a former Google strategist who helps established local service businesses generate predictable leads through paid advertising done properly.
Oliver Pestalozzi is a former Google strategist and digital marketing consultant who has helped businesses generate predictable leads through high-performance Google Ads systems.
$7M+
in ad spend actively managed
5000+
students trained worldwide in Google Ads & digital marketing
300+
business owners have sat with me 1:1
Oliver Pestalozzi
Oliver Pestalozzi
Oliver Pestalozzi
Oliver Pestalozzi
Why Pestalozzi Digital Exists
Most businesses struggle with paid advertising not because the platforms don't work, but because campaigns are poorly structured, poorly tracked, and rarely optimised against a clear acquisition strategy.
Most businesses struggle with paid advertising not because the platforms don't work, but because campaigns are poorly structured, poorly tracked, and rarely optimised against a clear acquisition strategy.
Pestalozzi Digital was built to change that.
Pestalozzi Digital was built to change that.
We build structured lead generation systems across Google, Meta, and TikTok that deliver consistent, measurable enquiries for businesses ready to scale.
We build structured lead generation systems across Google, Meta, and TikTok that deliver consistent, measurable enquiries for businesses ready to scale.
Today Pestalozzi Digital is run as a boutique practice with a small senior team, so Oliver stays close to the work while he takes on more clients than one person could alone.
Today Pestalozzi Digital is run as a boutique practice with a small senior team, so Oliver stays close to the work while he takes on more clients than one person could alone.
Experience Across Global Brands And High-Growth Businesses
Experience Across Global Brands And High-Growth Businesses
Former Google Ads Strategist working with multi-million dollar advertisers
Former Google Ads Strategist working with multi-million dollar advertisers
Invited speaker at industry events including Neodent Symposium (USA)
Invited speaker at industry events including Neodent Symposium (USA)
Head Trainer for Grow with Google AU/NZ
Head Trainer for Grow with Google AU/NZ
Worked with brands including Toblerone, OREO, Nick Scali Furniture
Worked with brands including Toblerone, OREO, Nick Scali Furniture
Managed $7M+ annual ad spend across campaigns
Managed $7M+ annual ad spend across campaigns
Career Journey
From strategy consulting and global research to Google and eventually founding Pestalozzi Digital.
2025
Digital Marketing Consultant
2025
Pestalozzi Digital
Grew to $7M+ in annual ad spend actively managed across all platforms
Trained dozens of CMOs of publicly-traded companies and small-medium business owners on advanced digital marketing techniques.
Online community of marketers and entrepreneurs surpassed 1500+ students
Invited to present to 1200+ health professionals at 2024 Neodent Symposium, San Diego USA and also 300 real estate professionals at Equip 2024, Idaho USA
2024
Continued business growth.
Signed major brands including Nick Scali Furniture, Toblerone and OREO, running international campaigns across platforms including Google Ads, Meta, TikTok and more.
Enhanced Google Ads Masters program by introducing 1:1 coaching hours, taken up by 150+ business owners.
2022
Founder, Google Ads Masters
A comprehensive online course teaching Google Ads from A-Z
Over 1500+ students worldwide
Course recognised for its depth of content and real-world applicability
2021
Launched Independent Career
Left Google, expanded expertise to cover all digital marketing platforms and began growing a small freelance portfolio of businesses across Australia.
Invited to present on Google Ads at Hancock Creative's Change The World event to thousands of charities and NGOs.
Invited to consult as a Google Ads expert by major agencies working on campaigns for brands including Energy Australia, Chobani and more.
2019
Head Trainer for Grow with Google
Nominated to write and deliver the training material for this national touring event providing comprehensive training to thousands of businesses, politicians and marketers around the country.
Enduring training materials are still in use today.
Handled alongside my core role as a Google Ads Specialist supporting major brands with their advertising campaigns.
2018
Account Strategist
Managed a rotating portfolio of advertisers investing in Google Ads
Worked with multi-million dollar companies including Australian Red Cross and Who Gives A Crap.
Played a key role in optimizing ad campaigns, resulting in significant ROI for high-profile clients.
Progressed from smaller accounts ($15K/quarter) to those spending north of $300K/quarter.
2016
Masters of Economics & Other Background
2017
Strategy Consultant
Monitor Deloitte, Paris, France
Conducted market research and financial/operational analysis to support high-impact client strategy engagements.
Synthesized insights into clear recommendations and contributed to client deliverables presented to senior stakeholders.
2017
Finance & Analytics Associate
S&P Global, London, England
Co-wrote a published research paper exploring the outperformance of equal-weighted indices vs. their market-cap weighted counterparts.
2016
Masters of International Economic Policy
Sciences Po, Paris, France
Concentrations in China & East Asia, International Energy.
Academic contributions to a research report by the Oxford Institute for Energy Studies.
Elective courses including Entrepreneurship, Public Speaking & Leadership.
2015
Bachelor of International & Global Studies
University of Sydney, Australia
Majors in French & Political Economics
2025
Digital Marketing Consultant
Pestalozzi Digital
Grew to $7M+ in annual ad spend actively managed across all platforms
Trained dozens of CMOs of publicly-traded companies and small-medium business owners on advanced digital marketing techniques.
Online community of marketers and entrepreneurs surpassed 1500+ students
Invited to present to 1200+ health professionals at 2024 Neodent Symposium, San Diego USA and also 300 real estate professionals at Equip 2024, Idaho USA
2024
Continued business growth.
Signed major brands including Nick Scali Furniture, Toblerone and OREO, running international campaigns across platforms including Google Ads, Meta, TikTok and more.
Enhanced Google Ads Masters program by introducing 1:1 coaching hours, taken up by 150+ business owners.
2022
Founder, Google Ads Masters
A comprehensive online course teaching Google Ads from A-Z
Over 1500+ students worldwide
Course recognised for its depth of content and real-world applicability
2021
Launched Independent Career
Left Google, expanded expertise to cover all digital marketing platforms and began growing a small freelance portfolio of businesses across Australia.
Invited to present on Google Ads at Hancock Creative's Change The World event to thousands of charities and NGOs.
Invited to consult as a Google Ads expert by major agencies working on campaigns for brands including Energy Australia, Chobani and more.
2019
Head Trainer for Grow with Google
Nominated to write and deliver the training material for this national touring event providing comprehensive training to thousands of businesses, politicians and marketers around the country.
Enduring training materials are still in use today.
Handled alongside my core role as a Google Ads Specialist supporting major brands with their advertising campaigns.
2018
Account Strategist
Managed a rotating portfolio of advertisers investing in Google Ads
Worked with multi-million dollar companies including Australian Red Cross and Who Gives A Crap.
Played a key role in optimizing ad campaigns, resulting in significant ROI for high-profile clients.
Progressed from smaller accounts ($15K/quarter) to those spending north of $300K/quarter.
2016
Masters of Economics & Other Background
2017
Strategy Consultant
Monitor Deloitte, Paris, France
Conducted market research and financial/operational analysis to support high-impact client strategy engagements.
Synthesized insights into clear recommendations and contributed to client deliverables presented to senior stakeholders.
2017
Finance & Analytics Associate
S&P Global, London, England
Co-wrote a published research paper exploring the outperformance of equal-weighted indices vs. their market-cap weighted counterparts.
2016
Masters of International Economic Policy
Sciences Po, Paris, France
Concentrations in China & East Asia, International Energy.
Academic contributions to a research report by the Oxford Institute for Energy Studies.
Elective courses including Entrepreneurship, Public Speaking & Leadership.
2015
Bachelor of International & Global Studies
University of Sydney, Australia
Majors in French & Political Economics
Why Businesses Choose Pestalozzi Digital
Strategic partnership rather than generic agency management
Structured campaign frameworks designed for lead generation
Clear reporting and measurable performance
Deep expertise from inside Google’s advertising ecosystem
Predictable leads, managed by a boutique team led by a former Googler.
Your full-stack growth team. Ads, creative, landing pages, and conversion rate optimization all in one place.
Predictable leads, managed by a boutique team led by a former Googler.
Your full-stack growth team. Ads, creative, landing pages, and conversion rate optimization all in one place.
Predictable leads, managed by a boutique team led by a former Googler.
Your full-stack growth team. Ads, creative, landing pages, and conversion rate optimization all in one place.
Predictable leads, managed by a boutique team led by a former Googler.
Your full-stack growth team. Ads, creative, landing pages, and conversion rate optimization all in one place.
Subscribe to the newsletter and get our best selling Google Ads course for free.
Subscribe to the newsletter and get our best selling Google Ads course for free.
Subscribe to the newsletter and get our best selling Google Ads course for free.
Subscribe to the newsletter and get our best selling Google Ads course for free.